Assembly Hotel

UK England South East England Greater London Covent Garden

020 3953 4251   27-31 Charing Cross Rd, London WC2H 0LS

  • 121 Guest Rooms
  • Contemporary Boutique Hotel
A playful West End hotel with a rooftop bar and restaurant boasting skyline views
Smack bang in the heart of London's West End, the Assembly is an ideally situated place to stay. Just a swift stroll away you'll find Leicester Square, the theatre district and Covent Garden, with its many shops and street performers. Its 121 rooms are comfy and fun, with a look inspired by fashion icons Alexander McQueen and Stella McCartney – think jazzy tiles and cushions and touches of pink neon here and there. Whether guests choose the Snug, Nest, Pad or Den category, all feature Egyptian cotton sheets, air-con, sound proofing and clever storage spaces.

Upstairs on the 10th floor is The Garden, a rooftop bar and restaurant with panoramic views and an enticing menu. After a meal and a cocktail or two, why not head out and catch a show, or wander into nearby Chinatown – with the capital on the doorstep, this is an excellent bolthole from which to explore the capital.



Open all year.


Double rooms from around £200 a night.


Contact Website  020 3953 4251  Assembly Hotel, 27-31 Charing Cross Rd, London WC2H 0LS

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Getting There

Leicester Square tube is just one minute walk away.


  • Restaurant
  • Wifi
  • Car-free option

Related Guides

See Hotels in Covent Garden


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